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Archives
Category Archives: Survival Skills
Perry Mason for President: The Writing Life among Businessmen and Lawyers
Clint Eastwood’s address at the RNC made a distinction that hit home with me – would I prefer to be ruled by a businessman or a lawyer? As a writer in business, did I prefer working with the business types … Continue reading
Posted in Survival Skills, Writing
Tagged business people, lawyers, management, writers in business
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My Secret Sources for Choosing Mystery Fiction
I was disheartened but not surprised on Sunday to find an article in the New York Times called The Best Book Reviews Money Can Buy. I wasn’t surprised at this latest example of “entrepreneurial spirit” on the web because the … Continue reading
Power Games for Writers in Business: Awards and Competitions
Perhaps the most effective way to empower yourself is to become an “award-winning” writer, even if you are a business writer. It looks great on your resume, and you can put plaques or framed certificates on your cubicle or office … Continue reading
Posted in Survival Skills, Writing
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Power Games for Writers in Business: Degrees and Courses
My inbox is constantly filled with offers to teach me how to write and make easy money as a copywriter. I always have to smile at these emails because after many years in marketing, I usually know what “tricks” are … Continue reading
Power Games for the Writer in Business: Research
If you are writing in business, you will be writing about something – providing instructions, explaining technology, or promoting products. To do this effectively, you not only have to write well, but you also have to understand how people read … Continue reading
Writers in Business: The Dangers of Dressing for Success
I have never wanted to be anything else but a writer as far back as I can remember. I didn’t aspire to be Shakespeare or Jane Austen, but I did want to spend my life manipulating language. As luck would … Continue reading
Types of B2B Writing Jobs: How Much Security Do You Need?
I am going to do a quick post today about the basic employers you can have as a professional technical writer or marketing copywriter, and the advantages and disadvantages of each. This choice is very personal, and depends on the … Continue reading
Posted in Survival Skills, Writing
Tagged agencies, contracting, copywriting, employers, freelance writing, high tech companies, technical writing
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Writers and Reality: Guerilla Tactics for Psychic Survival
Writers have been underappreciated since the beginning of time. I could write you a long history, but I would rather spend a post or two telling you some funny but true stories from the business battlefield.
Posted in Survival Skills, Writing
Tagged copywriting, executive management, marketing, writing advice, writing as a business
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What Does an Editor Do?
I was reading a blog about self-publishing the other day, and the blogger was very sincere and charming. Unfortunately, her blogs were all in 1,000-word paragraphs, and it was very difficult to read more than five or six sentences in … Continue reading
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