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Archives
Author Archives: Regina Domeraski
Four Marketing Questions You Must Ask First
Whether you are writing a brochure or a newsletter or a website, there are four key questions you need to ask to help you organize your marketing message. Some of these seem obvious, but my experience with a variety of … Continue reading
Five Good Reasons Writers Stay in Dead-End Business Jobs
I have a talented, experienced writer-friend who looks like she is in a dead-end job, but she is having a difficult time moving on. Layoffs have been occurring every quarter, the company stock price is trending down, and no one … Continue reading
Posted in Survival Skills, Writing
Tagged business writing, management, working conditions, writers in business
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Three Long-Term Employment Strategies for Business Writers
Today I will describe three things a writer should do to survive in business if they have a full-time job. The object is to contribute to the success of the company and become a valued employee while keeping your sanity … Continue reading
Posted in Survival Skills, Writing
Tagged business writing, copywriting, Eloqua, employment survival, help facilities, longterm employment, management, manuals, marketing, marketing automation software, Marketo, search engine optimization, SEO, STC, technical writing, training, tutorials
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Writers – Beware of Managers Who Never Sleep
Many writers who work in business full-time want to do a good job, but also want to have the energy left to do something else. Human Resource departments talk about “work-life” balance, but this well-meaning philosophy can easily be thwarted … Continue reading
Posted in Survival Skills, Writing
Tagged business writing, demanding managers, management, writers in business
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Procrastinating Writers: Three Articles of Advice (One Hilarious)
Like most writers (well, maybe most people), I like free stuff, and recently I have been getting newsletters from Script magazine, possibly because I use Writer’s Market online (see Script history here). Although I am interested in film, I have only … Continue reading
Five Requirements: What Makes a Great Critic?
Great criticism cannot take place in a vacuum. A great critic needs great art to write about and a public excited about the art form and eager to read opinions about it. For example, New York was an international center … Continue reading
Posted in Writing
Tagged audience, blogging, classical music, criticism, Keynote, making a living, opera critics
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Perry Mason for President: The Writing Life among Businessmen and Lawyers
Clint Eastwood’s address at the RNC made a distinction that hit home with me – would I prefer to be ruled by a businessman or a lawyer? As a writer in business, did I prefer working with the business types … Continue reading
Posted in Survival Skills, Writing
Tagged business people, lawyers, management, writers in business
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My Secret Sources for Choosing Mystery Fiction
I was disheartened but not surprised on Sunday to find an article in the New York Times called The Best Book Reviews Money Can Buy. I wasn’t surprised at this latest example of “entrepreneurial spirit” on the web because the … Continue reading
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